Management Idea:

Rely on first-class culture Breed first-class group Achieve first-class management
Provide first-class competitive product Win first-class benefit Create first-class brand

Interpretation: First-class culture: The enterprise culture is the first competitiveness of enterprises in the future, it will be the motive power that enterprise develops, and it is the endless source that we depend on when we growing up. If an enterprise want develop, be prosperous forever, there should be a strong enterprise culture at first, culture is the sources of enterprises' all management.

First-class group: Dandy competes for the first-class of the same industry, there must be an outstanding talent's group, and otherwise all will be empty talk. Outstanding talent's group can only rely on the outstanding enterprise culture to be pregnant with, even the enterprise has many outstanding talents, but if there is no merger of the outstanding enterprise culture, this enterprise will sure be idea in disorder, taking action in disorder, what will make the talents being calamity. While once all the staff are bred by the outstanding enterprise culture, they will become useful for enterprises. So Dandy first emphasize the outstanding group influenced by the outstanding enterprise culture, then purse the outstanding quality of each member of the group.

The key point for building a harmonious team" is that the team members should firmly establish the idea of mutual respect, mutual trust, mutual understanding, mutual help, mutual communication, joint growth". There is no contempt but only respect in the working process; no suspicion but trust; no complaint but understanding; no blame but help; no passive and deliberate estranging and avoidance, but active adequate and timely communication, so that the company and each employee can make progress through working in the end, for we believe that each employee of Dandy is frank, nice and aggressive. As we all know, there is no perfect human being, so what we have to do is to give each employee correct and timely guidance with excellent corporate culture, and to help them to improve themselves and to succeed. In this way, the team of Dandy is bound to be the most harmonious, most perfect and most competitive team. In the mean time, as long as we work with the above attitude and method, an atmosphere of frankness, friendship and happiness" will come forth, so that everybody can enjoy the care of the organization and the help of the colleagues, and everybody can improve himself and help the colleagues and the company to make progress by striving, and can sense his personal value and the meaning of life. Thus, the happy working" idea promoted by the company is finally achieved.

First-class management: Standard management is an important ring of striving for better economic benefits, to define each side's power and responsibility, to discern the workflow, to discern the rewards and punishments, to make the enterprise in controlled state all the time. The first-class management should make "everybody have thing to do, everything have someone to be done", Each problem is solved in time, each person is busy working", make the enterprise management being under situation of system, sound, standard and distinct. First-class enterprise management should present the mental outlook of conscientiously, solid, clear, and well-behaved, have characteristic of practical, rigorous and high-efficient. In particular, efficiency has become a key factor in the existence and development of modern enterprise. As the differential space of enterprise competition shrinks, as enterprise management improves, enterprise efficiency will become the final determinant of whether the enterprise can survive or not. We should make endless efforts to raise efficiency.

In the practice of enterprise management, as the management science evolves and the subjective and objective environment changes, we should from time to time make rational improvements to various enterprise management projects. We should motivate the enthusiasm for pursuing excellence of the employees and the sustained strengthening of enterprise competitive power with the small-step quick running and constant improvements in management. As we all know, if you go forward one step each day, at the end of the year, you will be one thousand miles away, so the growth strategy of sustained improvement, sustained increase" will bring about the fun of working, reflect the value of the employees, optimize enterprise management, and enhance enterprise power.

First-class competitive product: Dandy is consistent to the idea making competitive product. Competitive product means high-quality products and service, and high-quality products and perfect service are the foundations of enterprises. So, every staff in Dandy must establish the idea of competitive product firmly, there can't be a bit idea of leaving things to chance, finally present the competitive product to the world.

First-class benefit: A deficit enterprise is crime, which means the waste of social resource, while enterprise making profits are noble, which means creating value for society. The profit is the foundation that enterprises manage continuously forever, also is the assurance of realizing the lofty ideal. Enterprises and every employee should have strong profit hope, and keep pursuing the first-class profit of the same industry. The benefit referred here means rational profit under the the prerequisite of fair, reasonable and legal.

First-class brand: Brand strategy is first theme that Dandy develops, is the sacred monument in Dandy people's heart. The molding of Dandy brand, from the macroscopical strategy to the micro tactics, they must be launched around the goal of the brand. Popularity and prestige are very important, but the more important thing is good reputation of the brand. The Enterprise will set about from products, service, advertisement, image as well as every word and action of everybody, try to make every organization every one touch with Dandy will show respect to Dandy, and tell to others, to gradually form the band advantage, to earn more bigger developing space for our enterprise's business forever.

To sum up, only by insisting on the above 6 management ideas can Dandy’s operation characteristics be expressed. Such is the meaningful undertaking Dandy wants. And only in this way can Dandy’s scientific development view be embodied. With the objective of happy working, harmonious team", we should create the atmosphere of people-oriented, work together harmoniously, work happily, start enterprise with enthusiasm and live healthily". Realize the united and harmonious atmosphere and seek development, and the unity of will can build a marvelous feat. Realize the civilized, harmonious, scientific and efficient development of both enterprise and employees.